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How to become a sales representative

How to become a sales representative

Video: Sales Excellence - How to become a Great Salesperson 2024, July

Video: Sales Excellence - How to become a Great Salesperson 2024, July
Anonim

Market economy is, first of all, the intensive development of production and sales. Along with industries such as advertising, management, foreign exchange transactions, one can also see rapid growth in the field of commercial intermediation. Being a sales representative of a manufacturer of quality products is not only profitable, but also prestigious. What is needed for this, what qualities should an applicant have?

The first thing to decide for those who want to become a sales representative is the choice of an industry or a group of goods. Of course, if you have talent, the ability to build relationships with people and with a competent approach, you can sell anything from yachts to super brooms. However, it will take at least six months to a year to become a demanded sales representative in a certain industry. After all, each product group has its own specifics, each market segment has its own client and pricing policy. The sale of expensive high-precision equipment differs from the promotion of the production of a creamery or recyclable material. Therefore, one who thoroughly understands the specifics of a product or service can become a highly paid sales representative. Indeed, already at the first contacts with a potential buyer it will be necessary to correctly answer questions regarding the product.

The second necessary quality, which is vital for everyone who wants to be a successful sales representative, is the ability to build relationships with customers and management. The core of the profession is the mediation between producer and consumer. Therefore, it is necessary in this way to establish relations with both parties in order to maximally quickly and efficiently fulfill their expectations and at the same time achieve the greatest margin for themselves. A sales representative with no work experience, as a rule, receives commission interest on sales as a reward. Therefore, for him in the first place will be the volume of revolutions. However, the features of communication with customers depend on the specifics of the product. If the number of buyers is important in the field of food, drinks or household appliances, then in the field of equipment, for example, for thermal power plants or for factories, one supply contract can provide profit for six months to a year in advance. And here the most important thing is not the pursuit to serve as many consumers as possible, but to ensure that one or two large customers are satisfied with the products in order to build long-term reliable partnerships with them.

Working as a sales representative in Moscow and other major cities gives huge development prospects.

Having gained experience in communicating with customers, having established sales channels in one industry, you can subsequently switch to another, more ambitious and complex one. Many start with a sales representative in the furniture industry, in the field of food. Great prospects also open up to those who speak foreign languages. He can turn directly to a foreign manufacturer with the proposal to become a sales representative for Russia on the principle of exclusivity. The presence of a driver’s license, specialized education (economics, management) is desirable, but not required. Indeed, in this profession, a lot depends not only and not so much on knowledge, but on communication skills, persuasion, and self-promotion. But training on active sales will be useful to anyone who wants to try their hand at this activity.